A Rant About Worry–the Enemy of Writers Everywhere
Posted by Leslie
Isn’t this funny?
I stopped blogging every day, after 45 solid days of posting. I just got too busy to devote the time to it. I felt so relieved not to have the “strain” of trying to come up with a topic every day.
And now… I can’t seem to think of any blog topics at all! Blank! What happened to my creative flow?
That cool editing project I mentioned in my last post is moving along really well. Happy client. Confident editor. But the social media marketing campaign I’ve taken on for an un-named celebrity client… aha! Not moving along so well at all.
Yes, I know how to tweet, blog, and post to Facebook. But I don’t really know how to get likes, fans and followers, and more importantly, how to translate those likes, fans and followers into people who want to sign up for what my client is offering.
This project came to me through an agency, and even though I have told them I’m a writer, not a Facebook marketer, they still seem to want me to carry on. The agency (run by my sister, if you must know) says they have complete confidence that I know what I’m doing.
I wish I did. Frankly, it’s making me really, really nervous.
I took one local social media expert out to lunch and picked her brain. She says social media is usually a slow start-up, but Mr. Big’s business all happens in the summer, and it is now April, so there is no time for a slow start up.
A lot of my brain power is now wasted mulling endlessly over what I should do, what I don’t know, what I’m missing — in short, I’m kind of paralyzed with the responsibility of the whole thing. And oh dear, what will happen if all my social media efforts lead to no sales, and the client feels that we (the agency and myself) have wasted his money or even worse, cheated him.
Now I see why I have no ideas for my own blog.
I’ve fallen into a world of worry. I am, in fact, wracked with worry. Worry sucks the creative juice right out of you. Worry is a war you cannot win. Worry wreaks havoc on whatever wisdom you (w)once had. Worry is a widening wart, wiping out all imagination and common sense. Worry turns you into a gutless and witless wimp. Worry is wack.
I could go on with my wonderful worry rant, given just a wee bit of encouragement…
Or perhaps you’ve had enough?
And perhaps I’ve had enough as well. So here’s what I’ll do. (This is something that has always worked for me in the past.)
Leslie’s “Works Every Time” Worry Buster:
I’ll sit down Monday morning, first thing, and write a list of everything I can think of to do, including all the ideas the social media expert gave me. I do have a lot of ideas. I just got a bit overwhelmed with the responsibility and short time frame to accomplish the task.
Next, I’ll put them in the order which seems to make the most sense. And I will simply follow along on this checklist, and see what transpires. Instead of worrying, I’ll keep moving. If I get stuck, I’ll fall back on that time tested remedy of writers everywhere — research!
Yep, it’s that simple. The cure for worry is organized action.
Writing this post is what led me to remember that important fact.
So down with worry, and up with blogging!
- Social Media Rant (lauracrimmons.wordpress.com)
- Social Media guide for working professionals: Things to remember (trak.in)